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50 lines
1.4 KiB
Markdown
50 lines
1.4 KiB
Markdown
---
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title: "13-design-heuristics-4"
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aliases:
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tags:
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- info203
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- lecture
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---
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aesthetic and minimalist
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- signal to noise ratio
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- what are you core functionality
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- how can you best use your screen space
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recognise diagnore recover from errors
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- make the problem clear
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- e.g., username or password is wrong vs username is wrong
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- provide a solution and inform users (treat the users as adults
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help
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- guide the way and show steps
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- online help
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- transition from built in help to links to online help
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- sometimes users dont have an internet connection
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- e.g., chrons app used all the data
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- help clearly and transparently
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- e.g., privacy and terms/conditions
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anti design heuristics
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[](https://i.imgur.com/BHJ5iQU.png)
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[](https://i.imgur.com/DrqSSK5.png)
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[](https://i.imgur.com/KPW6h19.png)
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dark patterns
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turniing patterns against the user.
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all the dsign heuristics can be used against the user
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- [oxfam example](https://i.imgur.com/mn3oK05.png): defaults to a recurring payment
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- [comet shop example](https://i.imgur.com/nGfdk7W.png): additional product is automatically included
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- [complicated contract](https://i.imgur.com/mTJmqwa.png)
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- [flight booking](https://i.imgur.com/6uwauOB.png)
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- [amazon cancel prime](https://i.imgur.com/06htsKV.png)
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- cancel facebook account
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- [FOMO](https://i.imgur.com/Ikf0DiF.png)
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who is the customer of free products like tiktik, facebook, instagram. WE are not the customer, we are the animals in the zoo, the products
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