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68 lines
1.9 KiB
Markdown
68 lines
1.9 KiB
Markdown
---
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title: "personas-and-scenarios"
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tags:
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- info203
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---
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# 1 Personas
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THe goals of a personas is their expectation of an end condition
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- not features, functions, taskss, activities
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A tool to documnet who the users are.
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- what are they trying to accomplish
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a methodology to identofy and think about our users and how they use the software.
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we want to avoid not thinking about the users
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make sure memebers of development dont have different ideas of the users
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### 1.1.1 Goals
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1. Experience goals
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how they feel when using the product
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e.g., ⇒ dell users want function but apple users want "that fancy apple product"
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2. End goals
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their motivaations for performing the task / intentded outcome
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3. Life goals
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Why they want to accomplish end goals /long term desires/self-image
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### 1.1.2 Behavioural variables
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- activities ⇒ what the user does, frequency and volume
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- attitudes ⇒ how the uers thinks about the product domian and knowledge
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- aptitudes ⇒ what education and trainging the user has
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- motivations
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- why the user is engaged in the product domain
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- skills
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### 1.1.3 Persona types
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- Primary persona ⇒ **Only one per interface**
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- secondary ⇒ mostly satisfied with interface for primary persona
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- supplemental
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- completely represent by a combination of
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- e.g.,
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- customer
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- buys the product but does not necessarily use it
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- served
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- affected by the use of the product but does not use it (e.g., patient for a hospital software)
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- negative
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- person the product is not being made for
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## 1.2 Scenario
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> concise, narrative description of one or more personas using a product to achieve one or more specific goals
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Have a good story to tell
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